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Richard K. Miller & Associates (RKMA), established in 1972, is a firm that publishes 12 annual consumer-related market research handbooks. With comprehensive analyses, we provide assessments of marketshare leaders, overviews of trends and market forecasts, and the most current market statistics available.

RKMA publications serve as a convenient and reliable resource for executives of Fortune 500 corporations, thousands of small businesses, management consultants, and hundreds of college and public libraries. If you have not yet used our handbooks, we invite you to join over 20,000 companies and organizations who have used our approach to market research.

A 15% discount is provided for orders of three or more titles.



The 2009 Healthcare Business Market Research Handbook    Order
June 2009; 290 pages; ISBN# 1-57783-144-6      

Thirteenth Edition. This is a comprehensive analysis of the $2.5 trillion U.S. healthcare marketplace.  With the most recent statistics and data available, it is designed to be... more

     
 
Consumer Healthcare 2009     
May 2009; 166 pages; ISBN# 1-57783-158-6      

This handbook assesses healthcare planning and decisionmaking from a consumer/patient perspective. Consumers' attitudes toward their health and how they research healthcare,... more

     
 
Consumer Marketing 2009     
September 2008; 260 pages; ISBN# 1-57783-133-0      

Over $1 trillion is spent annually on consumer marketing. Of this amount, approximately 25% is for media advertising, which for over a decade RKMA has assessed in its annual... more

     
 
Consumer Behavior 2009     
November 2008; 295 pages; ISBN# 1-57783-134-9      

The influence of the current economic downturn is a central theme in the 2009 edition of this annual market research publication. Consumer Behavior 2009 assesses shifts... more

     
 
Consumer Use Of The Internet & Mobile Web 2009     
January 2009; 220 pages; ISBN# 1-57783-135-7      

Internet and mobile applications represent one of the biggest areas of opportunity for businesses of all types. Despite the economic downturn, the $385 billion Internet and... more

     
 
The 2009 Entertainment, Media & Advertising Market Research Handbook     
October 2008; 190 pages; ISBN# 1-57783-124-1      

Now in its 10th edition, the handbook combines current market statistics with trend analysis and marketing strategies, providing a comprehensive and reliable guide for strategic... more

     
 
Sports Marketing 2009     
February 2009; 236 pages; ISBN# 1-57783-137-3      

First published in 1997, this is our 12th annual assessment of the sports business in the U.S.  This market research report is a current and comprehensive assessment of... more

     
 
The 2009 Restaurant, Food & Beverage Market Research Handbook     
March 2009; 323 pages; ISBN# 1-57783-138-1      

With a thorough and in-depth analysis of the $565 billion restaurant and foodservice industry, this handbook provides consumer spending data, market forecasts, trends... more

     
 
The 2009 Retail Business Market Research Handbook     
May 2009; 221 pages; ISBN# 1-57783-143-8      

Now in its 11th edition, the handbook provides the most comprehensive retail market data and analyses available in any reference source.  It includes year-end market data,... more

     
 
The 2009 Travel & Tourism Market Research Handbook     
December 2008; 338 pages; ISBN# 1-57783-136-5      

Tenth edition. Previous editions were used by virtually all major CVBs, most state travel offices, and dozens of corporations in all sectors of the travel and tourism industry,... more

     
 
Casinos 2009     
March 2009; 237 pages; ISBN# 1-57783-140-3      

How severely is the economic downturn impacting the casino market?  Casinos 2009 provides answers, with a state-by-state review of casino gaming spending and an analysis... more

     
 
Hotels & Resorts 2009     
March 2009; 226 pages; ISBN# 1-57783-141-1      

First published in 1998, this annual market research handbook provides the most comprehensive hotel industry market data available from any reference.  Combining current market... more

     
 
The 2008 Leisure Market Research Handbook     
October 2007; 261 pages; ISBN# 1-57783-120-9      

The annual U.S. leisure market is assessed at $2.4 trillion.  Fueled predominantly by Baby Boomer spending, significant growth in the leisure marketplace is expected for the... more

     
 


Richard K. Miller & Associates  4132 Atlanta Highway  Suite 110    Loganville, GA 30052  p. (770) 416-0006    f. (770) 416-0052   e. rkm@rkma.com