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With a thorough and in-depth analysis of the $580 billion restaurant and foodservice industry, this handbook provides consumer spending data, market forecasts, trends assessments for all segments, and more. The trends assessments include discussions of consumer behavioral trends, menu trends, daypart analysis (including snacks and late-night), and more.
Comprehensive demographic data for all dayparts at full-service and quick-service restaurants as well as an analysis of restaurant spending in each state and dining statistics for 85 metro areas are provided.
The handbook assesses post-recession consumer spending, discusses restaurant strategies for sales growth, and identifies market opportunities brought on by changing consumer behaviors.
This is our 11th annual assessment of the restaurant business and the handbook has become the #1 best-selling publication of its type.
Over 1,400 website links are included in the handbook to guide you to additional resources.